A space for those who have experienced pregnancy loss, offering delicately crafted silver jewellery that honours memory and remembrance.

Shop Our Story
Minimalist heart outline

Meaningful keepsakes
Fine line self-hug illustration

Crafted with care
Two Hands Joining

Supporting your journey

The First Light Collection

Each ring represents a week of love, from week 4 to week 12. Crafted in sterling silver, made to be worn, treasured and remembered.

The Origin Seed memorial ring — Week 4 pregnancy loss keepsake | NOVA EMBRACE South Africa

The Origin Seed - Week 4

The Origin Seed - Week 4
R 1,450.00
R 1,450.00
The Sesame Form memorial ring — Week 5 pregnancy loss keepsake | NOVA EMBRACE South Africa

The Sesame Form - Week 5

The Sesame Form - Week 5
R 1,450.00
R 1,450.00
The Soft Seed memorial ring — Week 6 pregnancy loss keepsake | NOVA EMBRACE South Africa

The Soft Seed - Week 6

The Soft Seed - Week 6
R 1,450.00
R 1,450.00
The Blue Presence memorial ring — Week 7 pregnancy loss keepsake | NOVA EMBRACE South Africa

The Blue Presence - Week 7

The Blue Presence - Week 7
R 1,450.00
R 1,450.00
The Soft Cluster memorial ring — Week 8 pregnancy loss keepsake | NOVA EMBRACE South Africa

The Soft Cluster - Week 8

The Soft Cluster - Week 8
R 1,450.00
R 1,450.00
The Rounded Form memorial ring — Week 9 pregnancy loss keepsake | NOVA EMBRACE South Africa

The Rounded Form - Week 9

The Rounded Form - Week 9
R 1,450.00
R 1,450.00
The Red Bloom memorial ring — Week 10 pregnancy loss keepsake | NOVA EMBRACE South Africa

The Red Bloom - Week 10

The Red Bloom - Week 10
R 1,450.00
R 1,450.00
The Apricot Dawn memorial ring — Week 11 pregnancy loss keepsake | NOVA EMBRACE South Africa

The Apricot Dawn - Week 11

The Apricot Dawn - Week 11
R 1,450.00
R 1,450.00
The Bright Light memorial ring — Week 12 pregnancy loss keepsake | NOVA EMBRACE South Africa

The Bright Light - Week 12

The Bright Light - Week 12
R 1,450.00
R 1,450.00

Meet the founder - Loren

I started Nova Embrace from my own personal journey with pregnancy loss. It has a way of making everything feel strangely quiet. Life continues around you as normal, but your own world feels like it has shifted into something no one else can quite see. I remember feeling like I was carrying something that had nowhere to go.

There wasn’t anything physical left to hold onto. Nothing to look at. Nothing to keep. And that absence stayed with me in a way I didn’t expect.

What I remember most is how quickly everything moves on. For everyone else, it becomes something that happened. But for you, it doesn’t leave like that. It stays in small, private moments that you don’t always know how to speak about.

I think that’s where the idea began for me, not as a business, but as a need. I just wanted something tangible. Something that acknowledged what I had experienced without needing to explain it away or make it smaller than it felt. Something to hold when there was nothing left to hold.

Client Testimonials

I can’t say thank you enough for creating such a beautiful gesture to help women through such heartbreaking sadness. I absolutely love my beautiful ring and the deeply meaningful story behind it. It’s more than just jewelry, it’s comfort, love, and remembrance wrapped into something I can carry with me every day🤍xx

C.

Thank you for honouring my baby’s precious life and for creating something so deeply meaningful for me to treasure. This piece serves as a lasting reminder that my little one will always remain in my heart 🤍

Michelle

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